Beyond Accounting and Finance Teams

TrueRev is a versatile financial operations platform designed to streamline the bookings, billings, and revenue management for small and medium-sized businesses (SMBs), particularly those using subscription models in the B2B space. TrueRev can also provide significant benefits to other departments within a company, including Sales, Customer Success, and Product teams.

Customer Insights and Metrics

Sales and Marketing

TrueRev offers detailed insights (and robust calculations) into customer behaviors, such as upsells, downsells, and churn rates. These metrics are of tremendous benefit to any SaaS company. By syncing with CRM systems like Salesforce, TrueRev ensures consistent and accurate customer data, enabling more personalized and data-driven marketing campaigns. This integration helps align sales and marketing efforts, ensuring a seamless customer journey from acquisition to retention.

Customer Success and Support

TrueRev automates contract renewals and tracks contract events such as upgrades or cancellations. This helps customer success teams proactively manage customer relationships, reducing churn and improving satisfaction. Most importantly, it optimizes cash flows! The platform tracks key subscription metrics, providing real-time data that can be used to identify customers at risk of churn or those who may benefit from upsell opportunities. This allows for timely interventions and tailored support strategies.

Product Teams

TrueRev provides valuable data on product usage and revenue generated by different features or service levels. Product managers can use this data to prioritize development efforts, focus on high-performing features, and optimize pricing strategies. The platform's ability to track and report on customer interactions and product usage helps in making data-driven decisions regarding product updates, feature deprecation, and new product launches.

Features

Revenue Recognition

Move your revenue schedules off of Exceland eliminate multiple spreadsheets, manualerrors and version control.

Deferred Revenue

Simply account for your monthly revenue and the deferred balance.

Contract Workflows

Keep track of all agreements even in a fast paced SaaS environment.

Revenue Schedules

Move your revenue schedules off of Excel and eliminate multiple spreadsheets, manual errors and version control. Stay compliant with ASC 606.

Subscription Metrics

Generate subscription metrics in minutes instead of days (MRR/ARR, Bookings, Churn, Cash-flow).

Contract Events

New deals, upgrades, cancellations, expansion - all tracked easily and accurately.

What our customers are saying

View our detailed case studies to learn how  

to learn how TrueRev has helped our customers.

TrueRev is a great example of a platform that simplifies financial operations, removes errors and increases clarity for everyone.
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Sal Abdulla
Founder & CEO at ZenFinancials
I love it. We have a very strange rev rec policy but, [TrueRev] works well for me because it’s very flexible … takes increases clarity for everyone.
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Kristen Morris
Business/People & Finance Operations Manager at LineVision
Love this SaaS Software that understands bookings, invoicing, Deferred Revenue, MRR, ARR. Great increases clarity for everyone.
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R. Lee
Controller / Co-founder at Attivo
TrueRev has saved me hours each month and provided much needed peace of mind around rev rec. If you’re increases clarity for everyone.
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Howard Katzenberg
Founder & CEO at Glean AI
Any early-stage startup with subscription accruals and a need to report on MRR should get a tool likelikeincreases clarity for everyone.
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Trevor Sumner
CEO at Perch
TrueRev is a sensible step in moving beyond spreadsheets. We implemented TrueRev without needing increases clarity for everyone.
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G. Preville
CFO at Laurentian CFO Services
Super logical to see everything in one platform.
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Lucy Zaikina
Dealdesk Manager at Inten.to
TrueRev is everything I need and nothing I don’t
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Joe Price
CEO and Co-Founder at CampusOptics
TrueRev has been a game changer for us. We were using very complicated excel spreadsheets to track our billing
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A. Grossman
Director, Controller at Iron Mountain

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